In 2008 Rich and Lori Boren headed out cruising with their two kids on their 36ft Pearson 365 Ketch, SV THIRD DAY. While out cruising Mexico, Rich founded Cruise RO Watermakers and over the years became known for providing the best customer service and support in the marine industry. Success is oftentimes a magnet for like minded companies that provide industry leading product and customer service, giving Rich the opportunity to partner with Schenker Watermakers and Frigomar Air conditioning. Rich is the United States and Mexico Distributor for Schenker Watermakers and the Western Unites States and Mexico for Frigomar Air Conditioning.
Watermakers:Founded in 1998, Schenker Watermakers has been a leader in supplying the Cruising Fleet with energy efficient watermakers. Being able to quietly run your watermaker from your ships battery bank and solar has been a game changer, allowing cruisers the luxury and comfort at sea that lets you Go Cruising, Not Camping. Using non-proprietary RO Membranes, Feed Pumps and Prefilters, helps keep down the continued maintenance costs and Rich is available 7 days a week for customer support and assistance.
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Marine Air Conditioning
Founded in 1973, Frigomar Air Conditioning has been a leader in the field, introducing the first variable speed inverter controlled marine air conditioning unit, which dramatically lowers the power consumption, start-up loads, and efficiency of the system. After over a decade in the marine refrigeration industry, as the owner of CoolBlue Technautics, Rich partnered with Frigomar to bring their industry leading AC and DC Powered Air Conditioning units to the Cruising Fleet.
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Yacht Brokerage
With an office in La Paz, Mexico, Rich and his wife Lori were approached by long time cruisers that were interested in selling their boats in Mexico, but were not impressed by the available Brokerages. Lori runs the Sea of Cortez – Pacific Mexico Brokerage with the help of Rich putting their years of real life cruising experience and knowledge of cruising boats and systems to work for cruisers.
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BACKGROUND IMAGE CREDITS: Lori Boren “On The Way Down” Baja Ha Ha; 2007